Birmingham Appraisal Blog

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Entries Tagged as 'marketing'

Birmingham, AL Realtors, are you a socially savvy agent?

January 17th, 2012 by Tom Horn · 8 Comments · marketing, Networking, Realtor Tips

Do you consider yourself a socially savvy agent? Do you tweet, blog, or post videos on Youtube? Are you on LinkedIn, Facebook, or some other social network?  If you are not you may want to think about it.  In our ever changing business environment being knowledgeable and participating in the online social scene is becoming [...]

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What I’ve Learned in My First Year of Blogging

September 22nd, 2011 by Tom Horn · 9 Comments · marketing, Networking

Technically speaking it has been about 18 months since I started blogging but “My First Year” sounded better so that’s what I went with.  If there was one phrase that summarized my experience during this time it would be “slow and steady wins the race”.  It has been a time of learning new things, meeting [...]

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Getting to Know the “Get a Real Estate Life” Gang at RE/Max Advantage

November 3rd, 2010 by Tom Horn · 7 Comments · marketing, Networking

I had the opportunity to speak today at the “business booster” meeting for RE/Max Advantage.  Genny Williams, who runs the “Get a Real Estate Life” program, asked me to speak about real estate trends in the Birmingham, Alabama area.  I enjoy these types of meetings because I can talk to Realtors about what is happening [...]

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My First WordCamp Birmingham Experience

September 23rd, 2010 by Tom Horn · 8 Comments · Appraisal Tips, marketing

I had the opportunity last weekend to attend the Wordcamp Birmingham conference in Birmingham, Alabama.  WordCamp is a conference for users of the blog publishing application WordPress.  Blogging has increased in popularity over the last several years because it allows users to create an online presence. Blog is short for “Web log”, and I became [...]

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Real Estate Agents-How To Look Like a Champ In Your Customers Eyes

April 25th, 2010 by Tom Horn · 8 Comments · Appraisal, Appraisal Tips, Market Trends

I know that some of you will say “Why should I get an appraisal when I am an agent and can do  my own market analysis?”, but there are benefits to the appraisal.  My main concern here is with the homeowner who want you to over price their home.  When you know that they are [...]

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The Pre-Listing Appraisal: A Smart Choice in Today’s Market

March 1st, 2010 by Tom Horn · No Comments · Appraisal

People may think that I believe this because I am an appraiser, but it truly makes sense.  I have seen it happen numerous times.  A house is selling and everything has been done: contract, title, home inspection, etc. and the last thing is the appraisal.  Unfortunately sometimes the value just isn’t there, and the deal [...]

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Helping Your Home Appraise For Top Dollar

February 12th, 2010 by Tom Horn · 1 Comment · Home Improvement

Most people, at some point in their life will probably get a home appraisal. Appraisals are necessary for the following reasons: • Buying a home • Selling a home (either a marketing appraisal or appraisal after contract is signed) • Refinancing a home (either to get a lower rate or to get a home equity [...]

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